Sometimes a client will have a rough idea of what they want their logo to look like, but they lack the tools and/or skills to bring that idea to fruition. My clients at Peak Leadership Solutions needed a logo for their new organization and provided a rough draft design that they designed in Power Point.
Now, Power Point can get the job done, but it is really less than ideal. The angles and color options are limited, and there is very little control available for the nuances of designing a professional-looking logo.
I took their idea and ran with it, creating a fresh and dynamic logo that still captures the original idea. The guys at PLS loved it.
One of my web hosting clients wanted to re-brand his site to fit with an advertising campaign that would be running in the next week. He needed a “quick logo design” to fill in until he had time to really think about what he wanted for the official logo. We met and talked about what he was looking for—something very simple, clean, and to the point. He had a rough idea and sketched it out. My first draft was a winner:
Rockwall Friendship Baptist Church requested a logo design for their children’s ministry, but they weren’t sure what they wanted, only that it should have the ministry’s name, RFBC Ark, in it and be themed with Noah’s Ark. I hand drew this logo design in Adobe Illustrator and submitted it as a first draft. I was delighted to receive an “approved” email the very next day! Love it when I can hit on exactly what the client envisioned on the first try.
NOTE: The “wood grain” design was a hand drawn element as well, modified from this tutorial from Vector Diary. I added the oval “knots”, which I think give the wood grain look a nice authenticity. It also works great in black and white because it could easily pass for zebra stripes.
A new Colorado Springs personal training business opened up this year and wanted to being their marketing campaign with a dynamic logo. I met with the owner over coffee at Starbucks and talked about her business, her vision, and how she wanted her business to be represented visually. We exchanged a few emails to tweak initial drafts, and this is what we decided upon for the final:
Since the owner does most of her marketing via Facebook, I gave her a couple bonus graphics along with her logo, which she could use for her profile picture and cover art on her fan page:
I served as the on-staff graphic designer at Pulpit Rock Church for just shy of 12 years and designed dozens of logos for ministries, groups, and programs over that time. Here is just a sampling of some of the designs, many of which are still used today in printed media and signage.
The best Thai restaurant in Colorado Springs opened in 2011, and I had the honor of designing their logo. If you’re ever in town, stop by for some Pad Thai or green curry. Tell them MangyCat sent you and see if you don’t get special treatment. 😉